EU-origin
Plausible Insights
Plausible Insights OÜ · Tallinn, EE · Founded 2018
Minimal riskEU dataFree tier
Tallinn-based, privacy-first analytics. A 1KB script replaces Google Analytics without setting a cookie — no consent banner required under GDPR. EU-only servers; open-source and self-hostable. Profitable since 2020. If you've spent an afternoon arguing whether your analytics setup qualifies as a third-country transfer, Plausible removes the question.
Company background
Legal entity
Plausible Insights OÜ
HQ
Tallinn, EE
Founded
2018
Employees
1-10
Funding stage
bootstrapped
Website
Data & privacy
Data residency
EU only✓ Prudos-verified
EU data confirmed
Yes✓ Prudos-verified
Sub-processor list
EU representative
Not confirmed
Certifications
ISO 27001
—
SOC 2
—
AI Act posture
Risk classification
Minimal riskself-declared
Article 50 posture
not-applicableself-declared
GPAI dependency
None
Classification note
No cookies, no personal data; no AI decision-making
Technical documentation
EU AI Act Readiness Badge
—
Product & market
Pricing model
flat
Pricing page
Free tier
Yes
EUR pricing
No
API
—
API documentation
Languages
en
Markets with customers
NL, EUself-declared
EU-vs-EU · alternatives in this category
| Plausible Insights | Simple Analytics | ChapsVision | |
|---|---|---|---|
| AI Act risk | Minimal riskself-declared | Minimal riskself-declared | High riskself-declared |
| Data residency | EU only✓ verified | EU only✓ verified | EU only✓ verified |
| EUR pricing | No | Yesself-declared | Yesself-declared |
| ISO 27001 | — | — | — |
| Free tier | Yes | Yes | — |
EU-vs-US · international context
| Plausible Insights | Google Analytics 4 | Mixpanel | |
|---|---|---|---|
| Incorporated | EE | United States | United States |
| Data residency | EU only✓ verified | US-primary (EU option available) | US-primary, EU region available |
| AI Act posture | Minimal riskself-declared | Not classified | Not classified |
| EUR pricing | No | Free / USD | USD-primary |
| Schrems-II risk | Minimal — EU only (confirmed) | Data flows to US — risk applies | Data flows to US — risk applies |
EU-origin data from Prudos listings. US tool characteristics reflect publicly available information and are indicative.